Affinity Index: Operating Systems
Microsoft Windows market share may be slowly eroding due to the growing popularity of competitors’ offerings, but the software giant still dominates the operating systems space, where end users’ brand preference plays the biggest factor in choosing an OS vendor, according to new research by the Institute for Partner Education & Development.
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According to IPED’s new Channel Affinity Index, Microsoft had by far the largest percentage share in terms of the dollar value of proposals VARs wrote in the first half of the year, and those expected to close in the second half, easily outpacing the competition. Microsoft also blew away the field in terms of overall Channel Affinity Index score in the category.
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But despite Windows’ status as the industry’s "alpha" operating system, the average transaction size of Microsoft-related deals was generally smaller than those of Red Hat, Sun and Novell, according to new research by IPED.